April 7, 2021
On Easter Sunday, Carrie Underwood brought her new album, My Savior, to life with “My Savior: Live From The Ryman,” a virtual live concert performance from the iconic, Ryman Auditorium in Nashville, TN, also known as the “Mother Church of Country Music.” Underwood performed the gospel hymns she grew up singing for this special global concert event, which livestreamed exclusively on her official Facebook page on Sunday, April 4th, raising over $112,000 for Save the Children worldwide.
“On a day normally reserved for church congregations and family, Facebook brought Carrie Underwood and her My Savior album directly into people’s homes worldwide in real time to celebrate Easter in an unprecedented way, allowing for both celebration and a direct giving campaign to benefit children in need all over the world,” said Cindy Mabe, UMG Nashville President. “The results were humbling and powerful and speak to Carrie’s one of a kind ability to connect, shine and uplift audiences around the world.”
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